Paid Social Media Specialist

Requisition Number: 2145

Position Title: Associate Marketing Manager_G01

External Description:

We are searching for a Paid Social Media Specialist to help drive lead generation growth for Fastweb.com and Military.com.

This role will report to the Senior Manager of Paid Marketing and will be responsible for driving every aspect of a paid social campaign — from high-level strategic thinking and campaign development, to digging into data and troubleshooting tracking issues.  The ideal candidate will be highly analytical, performance driven, and have proven success delivering ROAS using social media campaigns. 

 

Job Requirements:

• Own day-to-day hands-on paid social campaign management. Includes campaign planning, setup, creative development, quality assurance, testing, measurement/reporting, and optimization across a variety of social media platforms (Facebook, Instagram, etc.)

• Manage multiple verticals of campaign simultaneously maintaining positive ROAS

• Apply a highly analytical approach to campaign optimization to drive efficiency.

• Collaborate with design team to create compelling social ad creatives that aligns with brand campaign policies.

• Research, trend, and report competitive market activities; keep pace with social media platform changes, trends, and cutting-edge tactics; apply learnings quickly to campaigns.

• Collaborate with internal performance marketing team (PPC, Organic, Email) to share learnings across channels and programs.

 

Experience & Education

• Bachelor’s degree or equivalent work experience.

• 2-4 years digital advertising, paid media, and campaign management experience, with 2+ years executing paid social campaigns that generated leads or similar digital conversion events.

• A can-do, self-motivated, and performance-driven personality. You are comfortable digging in and getting your “hands dirty” no matter the task or challenge.
• Hands-on experience building and managing multiple campaigns across various paid and social media and digital ad platforms.

• Expert user of Meta/FB Business Manager and associated tools (Ad Manager, Events, Automated Rules, Campaign Planner, etc.)

• Proficient in Microsoft Excel for completing reporting and data analysis

 

Job Location: 100%  Remote

Job Type: Full-Time

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Community / Marketing Title: Paid Social Media Specialist

Company Profile:

Monster (Randstad Group) is the worldwide leader in successfully connecting people to job opportunities. From the web, to mobile, to social, we help companies find people with customized solutions and we use the world's most advanced technology to match the right people to the right job.

We've made it our mission to help companies find better candidates. And nobody brings more cutting-edge tools to help them do just that than Monster. Whatever their needs are, we have the products and technologies to build a bespoke solution for our clients, to help them find #TheRightFit.

Innovation is the heart of our success... and our future. We're changing the way people think about work, and we're helping them improve their lives and their work performance with new technology, tools and training.

What makes Monster great…

Monster is synonymous with innovation; we are passionate about bringing great people and great companies together. In fact, we are obsessive about it – it’s what we do every day. We believe that the work that we do has a noble purpose... Making people’s lives better.

At Monster, we let people breath, giving everyone the opportunity to shape their destiny and provide the development support that allows them to do so.

Find out more about Working at Monster here: https://www.monster.com/about/working-here/

Location_formattedLocationLong: Weston, Massachusetts US